Agera connects consumers to formal and informal retailers in Africa, bridging the gap between traditional commerce and modern technology across the continent.
The Challenge
In Africa, millions of consumers struggle to find reliable retailers and access essential goods and services. Traditional retail networks are fragmented, with limited visibility into product availability and pricing across formal and informal markets.
The Innovation
Agera's platform creates a comprehensive marketplace that brings together both formal stores and informal vendors. By leveraging mobile technology and local networks, Agera makes retail more accessible and transparent for consumers across African communities.
Innovation Center Impact
Through the Innovation Center, Agera received critical mentorship in scaling across diverse markets and cultures. The startup has grown from a local concept to a platform serving multiple African nations, demonstrating how technology can empower communities.